YouTube Marketing Internship Course

Saksham Digital Creations presents a comprehensive YouTube Marketing Internship Course, specially designed for individuals who want to grow their business or YouTube channel and gain professional expertise in video marketing on the YouTube platform.

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📘 Course Duration & Structure

This is a 3-month (12 weeks) intensive training program that covers YouTube Marketing from beginner to advanced level.

• Balanced focus on theoretical knowledge and practical implementation

• Real-world projects and hands-on training

• Suitable for beginners as well as aspiring professionals

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📚 Course Modules

🔹 Module 1: Introduction to YouTube & Channel Setup

• Understanding the YouTube platform and how it works

• Creating a Google account and YouTube channel

• Channel branding: logo, banner, and profile optimization

• Channel URL, cover photo, and watermark settings

• Understanding the YouTube Studio dashboard

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🔹 Module 2: Content Planning & Strategy

• Identifying your niche and target audience

• Creating a content calendar

• Trending topic research and content ideation

• Scriptwriting and storyboarding

• Types of videos: vlogs, tutorials, reviews, Shorts

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🔹 Module 3: Video Production & Editing

• Required equipment (camera, microphone, lighting)

• Shooting using mobile, webcam, and DSLR

• Screen recording tools (OBS Studio, ScreenFlow)

• Video editing using Canva

• Editing techniques in CapCut, Filmora, and Premiere Pro

• Adding transitions, text, music, and animations

• Intro/outro creation, B-roll usage, royalty-free music

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🔹 Module 4: YouTube SEO & Optimization

• Understanding the YouTube algorithm

• Keyword research tools (TubeBuddy, VidIQ, Ahrefs)

• Writing engaging titles and descriptions

• Using tags, categories, and hashtags effectively

• Thumbnail design (Canva, Photoshop)

• Video chapters, end screens, and cards

• Playlist optimization

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🔹 Module 5: Channel Growth & Audience Engagement

• Understanding and using YouTube Analytics

• Metrics: watch time, retention, CTR, impressions

• Increasing engagement (likes, comments, shares)

• Community posts and YouTube Stories

• YouTube Shorts strategy & viral content creation

• Collaboration and cross-promotion techniques

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🔹 Module 6: YouTube Monetization & Earnings

• YouTube Partner Program eligibility
  (1,000 subscribers + 4,000 watch hours)

• Google AdSense setup and integration

• Types of ads and estimated revenue

• Additional income sources:

  • Sponsorships

  • Affiliate marketing

  • Merchandise

• Super Chat, Channel Memberships, Shorts Fund

• Creating a professional media kit for brands

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🔹 Module 7: YouTube Advertising

• Types of YouTube Ads

• Campaign creation and optimization

• Audience targeting and retargeting strategies

• Techniques to improve ROI

• Running ads on competitor videos

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🔹 Module 8: Legal & Ethical Guidelines

• Copyright rules and Fair Use policy

• Music, images, and third-party content rules

• Community Guidelines and strike prevention

• FTC compliance for sponsorships

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⭐ Key Features of the Course

✔ Practical Training

• Hands-on practice on real YouTube channels

• Live projects and assignments

• Creating and growing your own YouTube channel

✔ Expert Mentorship

• Guidance from experienced YouTubers and digital marketing experts

• Weekly doubt-clearing sessions

✔ Certification

• Professional certificate upon course completion

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📝 Exam & Internship Criteria

At the end of the course, students must appear for a comprehensive exam covering:

• YouTube SEO & optimization

• Video production & editing

• Analytics interpretation

• Content strategy & planning

• Monetization techniques

🎓 Internship Opportunity

Students scoring 75% or above will receive a 3-month remote unpaid internship.

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🛠 Internship Responsibilities

• Managing client YouTube channels

• Creating and editing video content

• SEO optimization and keyword research

• Running and monitoring YouTube ad campaigns

• Analytics tracking and performance reporting

• Working on viral content strategies

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🎁 Internship Benefits

✔ Professional Experience

• Work on real client projects

• Gain industry-level practical exposure

✔ Portfolio Development

• Build work samples

• Document case studies and success stories

✔ Career Growth

• Internship completion certificate

• Experience for jobs or freelancing

• Possibility of recommendation letter

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🚀 Career Opportunities After Course Completion

🔹 YouTube Marketing Specialist

• Creating and implementing YouTube strategies for businesses

• Salary: ₹20,000 – ₹50,000 per month

🔹 Content Creator

• Start and monetize your own YouTube channel

🔹 Freelance YouTube Consultant

• Services for small businesses and startups

• Earnings: ₹5,000 – ₹25,000 per project

🔹 Social Media Manager

• Video marketing strategies for brands

• Multi-platform content management

🔹 Video SEO Expert

• SEO services for YouTube and other video platforms

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🎯 Eligibility & Requirements

• No specific educational qualification required

• Basic computer and internet knowledge

• Passion for learning YouTube marketing

• Interest in creativity and storytelling

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💻 Learning Mode

• Live online classes (interactive sessions)

• Recorded lectures for revision

• Practical assignments after each module

• Final project: Complete YouTube channel launch

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🧠 Skills You Will Gain

• Professional video production & editing

• YouTube SEO and algorithm mastery

• Data-driven content decision making

• Audience growth and engagement strategies

• Multiple monetization techniques

• YouTube Ads campaign management

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🧰 Tools & Software Training Included

• TubeBuddy & VidIQ (SEO tools)

• Canva (thumbnails & editing)

• OBS Studio (screen recording)

• CapCut, Filmora, Premiere Pro (video editing)

• Google Trends & Answer the Public (research)

• YouTube Analytics (performance tracking)